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Self-Managed Web Sites
combine professional web design and development with the ability to update your own web site.
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Generate More Revenue
from your web site using affiliate marketing. It's free to participate, easy to start, and can be a very profitable addition to your web site, newsletter, etc.
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© 2003 MediaTrends
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Affiliate marketing is a system of advertising in which one site agrees to carry links to another site in exchange for a commission on any resulting sales. Some advertisers are just looking for marketing information, so commissions can also be awarded based on the simple completion of a form.
Regardless of the actual mechanics involved, affiliate marketing offers a reward to one company for advertising another company's products. So why would you want to do this?
Let's assume you have a small marketing budget and are looking to generate more revenue from placing ads on your web site. Naturally, you won't be promoting companies or products you compete with directly. However, you can advertise products or services complimentary to those you offer.
This actually allows your web site to offer more to your customers, and it's a good way of offering "new things" if your core products or services don't change rapidly.
The real benefit of affiliate marketing is found in the amount of time you have to spend on each transaction: None. You are simply providing the link, the advertiser processes the payment, handles the product, performs the service, or does whatever else is necessary to complete the transaction with the customer.
Since this process takes place out of your control, be sure you're comfortable with any company you're considering partnering with.
To avoid complications and get the quickest start, we recommend signing up with a third party affiliate network, such as
Ad Reporting or
clickXchange.com. Programs like these are free to join and handle things like sales tracking, commission payments, and click statistics for you. They even provide personalized code for each offer so you can just copy and paste it directly into your web site.
In addition, they already have a large selection of advertisers to choose from, and are always putting together new offers and adding new merchants, so you should easily find something appropriate for your company.
If you have any questions about affiliate marketing or would like more information to get started, please feel free to contact us any time.
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